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Privacy Policy

Effective: May 2024 Owner: Adcuesta Media LLP Jurisdiction: India Website: namahsutra.com

About This Policy

This Privacy Policy describes how NamahSutra (namahsutra.com) collects, uses, stores, and protects personal information of users who visit or make purchases through our website.

The website is owned and operated by Adcuesta Media LLP, having its registered office at Tower K704, Nimbus Golden Palm, Sector 168, Noida – 201305, India.

NamahSutra is an online spiritual jewellery platform offering authentic rudraksha and gemstone jewellery to customers in India and internationally. We are committed to safeguarding your personal data and complying with all applicable data protection and privacy laws.

This Privacy Policy is published in compliance with the following applicable Indian legislation:

📜 Information Technology Act, 2000
🛡️ IT (Intermediaries Guidelines) Rules, 2011
🔐 IT (Reasonable Security Practices) Rules, 2011

Information We Collect

1. Device Information

When you visit our website, we automatically collect certain technical information, including:

  • Browser type and version
  • IP address and time zone
  • Device type and operating system
  • Cookies and similar tracking technologies
  • Pages viewed, referral sources, and browsing behaviour

This information helps us optimise website performance and improve user experience.

2. Order and Personal Information

When you place or attempt to place an order on NamahSutra, we collect personal information including:

  • Full name
  • Billing and shipping address
  • Email address
  • Phone number
  • Payment-related details (processed securely via third-party gateways)

Device Information and Order Information together are referred to as "Personal Information" throughout this Privacy Policy.

How We Use Your Data

NamahSutra uses your Personal Information for the following purposes:

  • Process and fulfil orders for rudraksha and gemstone jewellery
  • Confirm payments and arrange shipping and delivery
  • Communicate regarding orders, inquiries, or support requests
  • Screen transactions for fraud prevention and security risks
  • Improve website functionality, services, and product offerings
  • Send promotional or informational communications (only with your consent)
  • Generate anonymised analytics and usage statistics

Our Commitment: We do not sell, rent, or misuse your personal data under any circumstances.

Cookies & Tracking

We use cookies, log files, web beacons, tags, and pixels to understand website usage patterns and improve user experience across our platform.

You may choose to disable cookies through your browser settings; however, please note that some features of the NamahSutra website may not function properly as a result.

NamahSutra does not alter its data collection or tracking practices in response to "Do Not Track" signals transmitted by web browsers.

Sharing of Information

You confirm that all information provided by you is accurate, current, and complete. NamahSutra is not responsible for any inaccuracies in user-submitted data.

We may share your Personal Information with:

  • Trusted third-party service providers — payment gateways, logistics partners, and IT service providers — strictly for operational purposes
  • Government or legal authorities — when required to comply with applicable laws, regulations, court orders, or legal processes

All third-party service providers engaged by NamahSutra are bound by confidentiality obligations and applicable data protection laws. We do not permit third parties to use your data for their own marketing purposes.

Newsletter & Communication

By subscribing to our newsletter, you consent to receive emails related to:

  • New product launches and collections
  • Spiritual jewellery updates and guides
  • Website announcements and offers

Newsletter frequency will not exceed two emails per month. You may unsubscribe at any time using the unsubscribe link provided in every email communication.

We reserve the right to modify or discontinue newsletter services without prior notice.

Your Rights

NamahSutra respects your rights with respect to your personal data. Depending on your jurisdiction, the following rights may apply to you:

👁️
Right to Access
Request a copy of the personal data we hold about you.
✏️
Right to Correction
Request correction of inaccurate or incomplete personal data.
🗑️
Right to Deletion
Request deletion of your personal data, subject to legal obligations.
📧
Right to Withdraw Consent
Withdraw consent for marketing communications at any time.

To exercise any of the above rights, please contact us at support@namahsutra.com. We will respond to all valid requests within a reasonable timeframe in accordance with applicable law.

For EU/EEA residents, rights under the General Data Protection Regulation (GDPR) are also acknowledged. For all other users, we process personal information to fulfil contractual obligations and legitimate business interests under applicable Indian law.

Data Retention

We retain order-related and transactional information for record-keeping, accounting, and legal compliance purposes as required under applicable Indian laws, including the Companies Act, 2013 and the Income Tax Act, 1961.

If you request deletion of your personal data, we will process such requests promptly, subject to any legal obligations that require us to retain certain information for a specified period.

Protection of Minors

The NamahSutra website is intended exclusively for users who are 18 years of age or older. We do not knowingly collect, solicit, or process personal information from children below the age of 14 years.

If a parent or legal guardian becomes aware that a child under 14 has submitted personal information to us without consent, we request that they contact us immediately at support@namahsutra.com. We will take prompt steps to delete such information from our records.

Governing Law & Jurisdiction

Indian Jurisdiction

Governed by the Laws of India

This Privacy Policy and all matters arising out of or relating to it shall be governed by and construed in accordance with the laws of the Republic of India, without regard to its conflict of law provisions.

Any dispute, claim, or controversy arising out of or in connection with this Privacy Policy — including any question regarding its existence, validity, or termination — shall be subject to the exclusive jurisdiction of the competent courts located in Noida, Uttar Pradesh, India.

By using this website, you irrevocably submit to the personal jurisdiction of such courts and waive any objection to the exercise of jurisdiction over you by such courts.

The following Indian laws and regulations govern our data practices:

Legislation Applicability
Information Technology Act, 2000 Governs electronic data, cybersecurity, and digital transactions in India
IT (Intermediaries Guidelines) Rules, 2011 Governs due diligence requirements for online intermediaries
IT (Reasonable Security Practices) Rules, 2011 Mandates security standards for handling sensitive personal data
Consumer Protection Act, 2019 Protects consumer rights in e-commerce transactions
Indian Contract Act, 1872 Governs contractual obligations between NamahSutra and users
Income Tax Act, 1961 Governs financial record retention obligations

Policy Updates

We may update or revise this Privacy Policy from time to time for legal, operational, regulatory, or business reasons. All updates will be effective immediately upon posting on the NamahSutra website.

We encourage you to periodically review this page to stay informed of any changes. Your continued use of the website following any updates constitutes your acceptance of the revised Privacy Policy.

Current Version: This Privacy Policy was last updated in May 2026. For material changes, we will endeavour to notify registered users via email where reasonably practicable.

Contact Us

For any questions, concerns, complaints, or requests regarding this Privacy Policy or our data protection practices, please reach out to us through any of the following channels. We are committed to responding promptly and transparently.

Get in Touch

🏢 Company Adcuesta Media LLP
🌐 Brand NamahSutra — namahsutra.com
📧 Email support@namahsutra.com
📞 Sales +91 – 9355335732
📍 Address Tower K704, Nimbus Golden Palm,
Sector 168, Noida – 201305,
Uttar Pradesh, India
🕐 Hours Monday – Saturday, 10:00 AM – 6:00 PM IST

This Privacy Policy is published by Adcuesta Media LLP for the NamahSutra platform in compliance with the Information Technology Act, 2000 and applicable Indian data protection laws. All disputes are subject to the exclusive jurisdiction of courts in Noida, Uttar Pradesh, India. © 2026 NamahSutra. All rights reserved.